Curriculum & instructional design
Backward design, outcome alignment, assessment strategy and learner-centred course development.
Instructional design · Digital learning · Analytics
Mohamad Ali bin Baba, Ph.D.
Designing meaningful learning experiences.
I help universities and organisations connect pedagogy, technology and evidence to create better online learning, stronger curricula and impactful professional development.
Malaysia-based · Collaborating across institutions and borders
20+ yearsExperience in education
and learning technologies
and learning technologies
Pedagogy
first
first
20+Online, hybrid and
competency-based courses
competency-based courses
25+Faculty colleagues
and collaborators
and collaborators
300+STEM graduates supported
through reskilling
through reskilling
What I do
Bringing research and practice into every learning decision.
From course architecture to learning analytics, I focus on clear outcomes, intentional interactions and measurable improvement.
Online, hybrid & HyFlex learning
Purposeful integration of synchronous and asynchronous experiences, technology and flexible learning paths.
Learning analytics
Translating LMS engagement evidence into practical, research-informed instructional improvements.
Faculty & leadership development
Building teaching capability and leadership competencies through structured professional learning.
Selected work
Work that connects design decisions with outcomes.
A sample of the challenges, approaches and deliverables behind my academic and professional projects.
University learning design
Online & competency-based course development
Developing structured courses, assessment rubrics and competency mapping using LMS capabilities at Southern Illinois University Carbondale.
Doctoral research
Learning analytics & educational data mining
Examining interaction and engagement patterns across nine asynchronous graduate courses using clustering and predictive modelling.
Workforce development
National graduate reskilling programme
Coordinating curriculum and professional training for more than 300 STEM graduates through the Industrial Skills Enhancement Program.
Current design engagement · 2026
Leadership development with workplace application in mind.
I'm currently helping shape a structured leadership learning programme, aligning outcomes, practical learning experiences, and approaches to assessment and follow-through. The client and collaborators are intentionally not identified while the work is in progress.
View current project ↗In progress · Illustrative image · No results claimed
Research into practice
Better course design starts with better questions about learning.
My doctoral research investigated how learner–content, learner–learner and learner–instructor interactions relate to learner satisfaction and competency in asynchronous higher education.
By combining educational theory with LMS analysis, I seek to make learning data useful for faculty decisions rather than treating activity counts as learning outcomes.
Community of InquiryMoore's interactionsEducational data mining
Explore my research My approach
Pedagogy first. Technology with purpose. Evidence for improvement.
A clear, repeatable design process helps institutions move from aspirations to meaningful learning experiences.
STEP 01
Discover
Clarify learners, context, needs and institutional goals.
STEP 02
Align
Connect outcomes, activities and assessments using backward design.
STEP 03
Develop
Build purposeful interactions, materials and support.
STEP 04
Evaluate
Use feedback and learning evidence to improve continuously.
About Mohamad
Educator, designer, researcher and strategic learning partner.
My career spans higher education, teacher preparation, instructional design, multimedia production and professional development in Malaysia and the United States.
I hold a Ph.D. in Curriculum and Instruction (Learning Systems Design and Technology) from Southern Illinois University Carbondale. My work integrates practical instructional design with educational research and learning analytics.
- Higher education and faculty collaboration
- Curriculum development and outcomes assessment
- Institutional learning technology and leadership
Professional testimonials
Trusted by faculty and academic colleagues.
Selected excerpts from three colleagues who have worked with me on online learning, course design, and institutional assessment.
He knows the area and has fine people skills.
His dependability and willingness to take initiative played an integral role…
He was a pleasure to work with…
Two ways to collaborate
Different opportunities. One commitment to meaningful learning.
For universities
Senior learning design & academic leadership
Explore how my expertise in digital learning strategy, instructional design and faculty development can support institutional priorities.
Discuss an opportunityFor consulting clients
Curriculum and learning design advisory
Discuss course redesign, learning analytics, assessment strategy, professional development or leadership curriculum projects.
Discuss your projectLet's connect
Let's improve learning together.
Whether you are considering a senior appointment or developing an institutional learning initiative, I welcome a conversation about your goals.